Lead Designer Fellowship

User Research Masterclass by Erika Hall

Learn to understand your users better with Erika, author of 'Just Enough Research', in her 2 part live masterclass!


🗓 When do you attend?

You'll be joining Erika's 2 part LIVE masterclass on
June 24th and July 1st
from 8:00 AM to 10:00 AM IST.

🎓 Who do I learn with?

Your peers will be senior designers from various companies, with the cohort size capped at
20 learners.


An industry-ready curriculum to match your ambition.

Improve your skills through interactive roleplay, hands-on exercises, and discussions. Apply instantly at work.

What you'll learn
  • Plan a research brief, recruit users, and plan the logistics for your research team
  • Use research techniques like A/B testing, contextual inquiry, surveys to gather information about user needs and their contexts
  • Synthesize insights from your observations and help product teams prioritise their work based on your insights
  • Present findings in a clear, concise manner that drives action
  • Evaluate the usability of your product to improve your product experience
Meet your Instructor
Meet your Instructor

Erika Hall has been a design consultant for over 2 decades now and is the cofounder of Mule Design Studio where she specializes in helping clients ask the hard questions and work better together to find the answers.

In Just Enough Research, Erika distills her experience into a brief cookbook of research methods. You will learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and also why you should never, ever hold a focus group.

image of just enough research book


Investing in yourself is the best kind of investment

Introductory Pricing

Masterclass by Erika Hall


Incl GST. Friendly EMIs available.

  • Get access to the live masterclasses conducted by Erika Hall
  • Get access to recorded sessions
  • Join a community of like-minded professionals
  • Exclusive ownpath community on discord

Highlights from our Design Management Program for Gojek

Ownpath ran a program on Design Management for 11 senior designers at Gojek with a 4/5 star average review.

The program featured design leaders such as Kristin Skinner (Co-Author of Org Design for Design Orgs), Meredith Black (co-author of Design Ops Handbook), and Sameer Bhiwani (UX Leader, Google) as mentors.

Wall of love

Abhinit Tiwari image
Abhinit Tiwari  

Head of Design, Gojek


I had a great time working with them. Highly recommended! :D

Sameer Bhiwani image
Sameer Bhiwani  

UX Lead, Google

🧠 As an Ownpath coach, I found this program’s format to be really engaging with a whole lot to offer learners.

🚀 Ownpath is going places, highly recommended!

Fatema Raja image
Fatema Raja  

Group Design Head, Gojek

Can’t express how much about design management I learnt with @ownpath_xyz ♥️

To all the aspiring UX designers out there!

Kristen Skinner image
Kristen Skinner  

Founder at &GSD, ownpath Instructor

I kicked off the year leading a Masterclass on Design Management with the stellar team @ownpath_xyz and now we're following up with a Q&A for Design Leaders. Join us!

Aishwarya Naik image
Aishwarya Naik  

Master's student, UW

There's so much to talk about in what I've been upto for the last two months.

🔥 things so far :
- learning from masterclasses and then applying it to our problem statement
- working with fellows who have become dear friends
- confidence in my ability to drive a design process

Mudita Sisodia image
Mudita Sisodia  

Product Designer, Obvious

I left my job in Feb and have been having literally the greatest time ever the last 2 months learning at @ownpath_xyz from some incredible mentors.

I'd say the COVID induced masters FOMO has also vanished (perhaps temporarily, we'll find), it's been that great.

Chandra R image
Chandra R  

Product Designer, Gojek

I've been watching Ownpath for a while and interacting with grads and I'm super excited at what they're trying to create. They're trying to build a new, different kind of work-education hybrid model where students are engaged with potential employers from the start.

Sidu Ponnappa image
Sidu Ponnappa  

SVP Engineering, Gojek

Love what @ownpath_xyz has launched! This is *the* way to do professional upskilling - doing actual *paid* work for real customers on real world projects. No test, exam or unpaid project can compare. And the course becomes effectively free in the process. Perfect.

Mahima Chandak image
Mahima Chandak  

Product Designer, Obvious

Having spent quite a bit on design education myself and witnessing how it can be exclusionary, I love that @ownpath_xyz is pushing to make education accessible 🙌🏾


Frequently Asked Questions

You will attend two 90 minute live masterclasses with Erika, access to curated resources and join the ownpath learner’s community. You can also avail placement services if you’re looking to transition into a lead design role.

Yes. This is a standalone module consisting of 2 sessions on user research. This is part of the broader Lead Designer Fellowship.

Yes. We encourage participants to ask questions to the mentor in case of queries.

Yes. If you choose to, you can also be considered to join the Lead Designer Fellowship.

Apply with your profile on the link and our admissions team will get in touch with you once you get shortlisted. Once you make the payment, you’ll be sent the access credentials for the masterclass.

This masterclass is a part of the Lead Designer Fellowship

Check out our Lead Designer Fellowship, exclusively designed for senior designers looking to grow in their careers.

View program
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