Understand the importance of UX Writing in digital product design, and its role in creating user-centered experiences. Facilitated by Anjana Menon, Senior UX Writer at Spotify, you will apply the concepts covered in the workshop to a real-world UX Writing challenge.
Good UX writing helps build trust with users, grows engagement, increases revenue chances, and improves product understanding. Through this workshop, you will understand the key elements of UX Writing to make sure your users get the information they need when they expect it.
A primer to the key elements of UX Writing, including messaging hierarchy, tone & voice, scope, and language use.
Understand how to tie together data, design, and language to create workflows that ensure good user experiences.
Apply concepts covered in the workshop to a real-world UX writing challenge, followed by a design critique and review.
Senior UX Writer, Spotify
With over 12 years of experience in companies such as PayPal & Zomato, Anjana is currently a Senior UX Writer for Spotify in London. As a UX writer and content strategist, Anjana designs with words, and loves bringing language and design together.
On day 1, Anjana will introduce participants to UX Writing and provide a design brief.
Take a day to work on the design brief. You can partner up or work alone!
Regroup on day 2 for a design critique, review, and Q&A with Anjana.
Schedule of the two-part workshop:
Feb 3 - 11:30 am to 12:00 pm (IST)
Feb 4 - 11:30 am to 01:00 pm (IST)
Two-part live workshop and design challenge
Resources and reading material
Design critique and review session
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